Community Foundation for South Central NY
When the staff of the Community Foundation for South Central New York wanted to reach and interact with a younger demographic, they called Riger. That’s because they knew appealing to this specific target audience would take some fresh perspective and a step into the social media world.
Riger created a Facebook page for both the Community Foundation for South Central NY and its Women’s Fund. Riger now suggests and posts content to each page, captures relevant event information and photos to share on Facebook, and interacts with the Facebook pages of other partnering non-profit organizations on the Foundation’s behalf.