The Family & Children's Society

"BrewFest" Marketing

The Family & Children's Society (F&CS) asked Riger to design a look and coordinate media for their annual Parlor City Brew Fest. The Brew Fest fundraiser invited local breweries to Binghamton's Lost Dog Café for a night of beer tasting and appetizers. The purpose was to raise money for improving and expanding meaningful opportunities for those the F&CS serves. The eye-catching campaign pieces included a sponsor poster, save-the-date mailer, invitation, ticket, TV commercial and Facebook page. For two years running, this sold-out event has been a winning campaign for the F&CS, Riger, and the community!