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In branding, as in life, say what you mean and mean what you say

Have you heard the one about the brand manager who said she wanted to rebrand, but what she meant was, “I’m bored with our logo.” Your brand cuts way deeper than your logo. Just as a fresh coat of paint … Continue reading

Is Marketing to Millennials really that different from GenXers or Boomers? Yes, but…

If you need to stay on top of trends and technologies impacting marketing communications, as I do, this post is for you. Consider it a support group for anyone who toils in the vineyards of sales and marketing, advertising or … Continue reading

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Riger's capabilities and specializations range from A to Z (almost). If you don't see what you need on this alphabetized list, just ask us and we'll point you in the right direction. We don't know everything, but after 62 years we have a pretty good idea where to find almost anything you may need under the marketing communications umbrella!

We can help you with Advertising; Billboards; Branding; Brochures; Copywriting; Corporate Identity; Digital Marketing; Direct Mail Programs; Email Marketing; Email Newsletters; Employee Communications & Training Materials; Graphic Design; Literature (Sell Sheets, Flyers, Catalogs); Marketing Audits & Strategic Planning; Market Research, Field Studies & Focus Groups; Media Planning, Scheduling, Buying & Evaluation; Online Advertising; Out-of-Home Advertising; Print Advertising; Package Design; Point-of-Sale (POS) & Point-of-Purchase (POP) Materials; Presentations & Powerpoint; Public Relations & Publicity; Radio Advertising; Sales Aids; Search Engine Optimization (SEO) & Search Engine Marketing (SEM); Signage; Social Media Marketing & Strategy; Speech Writing; Trade Show Exhibits; Transit Advertising; TV Advertising; Video; Web & Interactive; Yellow Pages Advertising.