Team Awareness NY is New York State OASAS-funded workplace wellness training program designed to support a healthy work culture and increase the overall wellbeing of employees. The LEAF Council on Alcoholism and Addictions selected the Team Awareness NY name, then turned to Riger to help bring the name to life in a fresh and colorful logo that gave a nod to the three modules of the program.
BRiDGES, the Madison County, NY Council on Alcoholism & Substance Abuse, offers substance abuse prevention programs like Teen Intervene. Riger wrote, designed and targeted this Facebook ad to parents of teens, driving BRiDGES’ website traffic and program participation.
The power of multi-media frequency came through on this Sisters of Charity New York direct mail and addressable geofenced digital ad campaign combo. Imagine receiving a piece of direct mail one day, then being reminded of that mail’s message (in this case, be a sponsor of SCNY!) with a series of digital ads delivered to only computers, tablets and phones within that household for the 30 days following.
Sometimes logos are created for one use in one time, but then as promotional tools change, one must adjust. Riger helped Sisters of Charity of New York do just that as we added digital display and social media ads to their fundraising communication channels. We knew we needed to maintain the equity of the original logo’s design while also making it more appropriately fit a smaller frame. Compromise happily reached!
You never get a second chance to make a first impression! Getthere needed a way to make that good first impression with prospective program participants. We designed and produced this box to hold their promotional materials.