How Our New York Advertising Agency Works

We are an advertising agency that knows effective, sustainable marketing communications need more than just a shot-in-the-dark idea and a trendy typeface. They need roots in methodical research, branches into the right people’s backyards, and blooms pretty and relevant enough to catch an eye. You get that combination right, and minds will move toward your brand and your message. That’s what we’ve learned and lived out during our seven decades here at Riger.

We offer marketing and public relations services to all kinds of industries in the Upstate New York and Northeast Pennsylvania region and beyond, including healthcare and hospitals, financial services, fundraising, education, B2B, retail, auto, and tourism. We offer marketing communications services such as digital and social media marketing, copywriting, graphic design, TV and radio ad buying, and direct mail.

Come Explore Our Agency’s Marketing Services

Says Who?

Additional Marketing Services


Precise, unbiased, cost-effective targeting of your precious media dollars


Uncovering valuable insights that help shape and direct your successful next steps


Building bridges with key stakeholders through wise positioning and impactful events


We partner with non‑profit development teams to maximize ROI

Meet our team

In business since 1950, Riger (that’s “eager” with an R!) is the oldest, largest and most adaptable advertising agency business of its kind in South-Central New York State.


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