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Buy Local for the Holidays and Every Day

Buy Local for the Holidays and Every Day

  Went to the cobbler yesterday. Yes, I said cobbler. Nu-Way Shoe Repair. Felt like I was in Mayberry. It was Johnson City. And I liked it. Would it have been easier to throw away the old shoes and Amazon a new pair? (Is Amazon a verb yet the way Google is?) Sure....

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Billboards: Are You Down with What’s Up?

Billboards: Are You Down with What’s Up?

THEN vs. NOW Love ‘em or hate ‘em, outdoor ads are eyeball magnets. While detractors call them visual pollution, I think they are great within reason. If you ever find your commute or other drive time boring, a good billboard can brighten your day a bit, right? Hate...

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Is your networking not working? Try this.

Is your networking not working? Try this.

  In the immortal words of the Rolling Stones’ Shattered, with apologies to Mr. Jagger and and Mr. Richards, “All this chitter-chatter, chitter-chatter, chitter-chatter 'bout Shmatta, shmatta, shmatta! I can't give it away on 7th Avenue. This town's been wearing...

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A day in the life of an ad man

A day in the life of an ad man

  On days I like my job, I do it better. When I do my job better, I like it more. If I bring a good attitude to work, it usually makes for a better day. If I have a good day, it usually improves my attitude. Life’s funny that way, isn’t it? Often I can’t control any...

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Where do ideas come from? Insights! (Post #2)

Where do ideas come from? Insights! (Post #2)

So, it’s time to develop a strategy. How to start? There are several pump primers, said Robin Hafitz of Open Mind Strategy in a recent webinar for members of the American Association of Advertising Agencies (4As). Riger participants learned about using insights,...

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