Commercials, digital, open house materials, ads and fact sheets promote the “Live-Better Lifestyle” community members find at United Methodist Homes.
Work.
Like many big corporations in small towns, this vaccine manufacturer requires ongoing, positive community relations. This semi-annual e-newsletter and digital ad campaign are part of that effort, reinforcing the company’s image as a good corporate neighbor.
Riger was asked to develop a campaign featuring patient testimonials about their success with the Bariatric Surgery program at UHS. Real-life comments from four program "graduates" illustrate how they're enjoying their new lifestyles. Campaign components included TV and print ads, out-of-home and digital.
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