TSB is a business built on trusted relationships. This spot combines candid video of several actual customer relationships with drone footage of the bank’s home communities, all backed by a reassuring voiceover.
The goal was to create a colorful, fast-moving and attention-getting spot that could be cost-effectively updated to accommodate monthly sales specials…all around our reassuring theme, “Be Sure. Jack Sherman Sure.”
What a couple of GEMS these Subaru-loving ladies are! Meet Rose and Margrethe, the acting talent who warmed hearts and encouraged at least a chuckle (if not also an Ertle Subaru purchase) in this award-winning television commercial.
The challenge–educate prospects while also creating brand preference and promoting Lawson's unique warranty and free battery program. Our solution: "No More Excuses!" a series of 15-second commercials, each tackling a common excuse and why Lawson's is the answer.
Targeting a younger demographic (and their parents), Riger wrote and produced this television spot for First Heritage Federal Credit Union that uses quick-moving animation and a nod to the growing popularity of selfies.