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An anniversary stroll down memory lane

From Fred Riger to Jamie Jacobs, from Thomas Register to Google, Steve Johnson takes us for a 5-minute jaunt down memory lane on the occasion of Riger’s 70th anniversary in business. https://riger.com/wp-content/uploads/FINAL-Steve-history-shelf-video.mp4...
12 Tips for 2020 Email Marketing

12 Tips for 2020 Email Marketing

I’m gonna sit right down and write myself a letter And make believe it came from you I’m gonna write words, oh, so sweet They’re gonna knock me off my feet -Fats Waller, American jazz pianist, composer, singer, and comedic entertainer    America may...

Did you know? of the month

Did you know… that companies spent almost $2.6 million for a single 30-second commercial during last year’s Super Bowl? That’s twenty times as much as during the first Super Bowl in 1967! Surprisingly, viewership has only doubled in the past 43 years, and new viewers...

Did you know? of the month

Did you know…that the largest logo ever created was this one, made up of 34,309 human beings! This took place in 1999 at the National Stadium of Jamor, Lisbon, Portugal. Their goal was to promote the Portuguese bid to host the soccer championship Euro2004...

Did you know? of the month

Did you know that, according to Art Spinella of CNW Research, an automotive marketing research firm, women influence 80% of all automobile sales?     That means even this Silverado Truck ad should have a media schedule skewed toward women! For more information on this...

Did you know? of the month

Did you know that brand recognition begins as early as 2 years old? That means even as children learn their alphabet, they’re also processing the branded logo that goes with each letter:   How many do you recognize? Why did certain ones jump out at you, even if...