Blog.

Although it seems like digital and social media marketing keep inching paper closer and closer to the recycling bin, we’re happy to tell you the answer is a definitive NO. Direct mail is alive and well, and here’s why.
It’s no surprise that customers/donors of ...

Woot, woot, it’s budget time!
We know what you’re thinking. “I don’t have time.” “Funds are tight. “Good help is hard to find.” Insert favorite excuse here: __________________.
For the small business owner or nonprofit director, there’s no time like right ...

When writing marketing or fundraising copy, you will often be addressing people who aren’t yet invested—or even interested—in what you have to say.
Your first challenge is to get them to start reading your copy. Your second challenge is to keep them reading ...
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